Sometimes in the dance
Nike
Nike
Creative and Director
Five professional dancers express their art in its rawest form.
Their movements connected by the voices of two of them.
They speak from the heart about their passion.
The sound of a violin, crying out at the beauty of it all.
Their movements connected by the voices of two of them.
They speak from the heart about their passion.
The sound of a violin, crying out at the beauty of it all.
Voice over
Majid : Sometimes in the dance, I forget myself. I can be rude, I can be bad.
Kwame : It is aggressive, but beautiful.
Majid : It’s explosive, it’s full of energy, but still, in a calm, smooth way. Like if I’m dancing underwater. Just letting your bady go, and feeling your body be more smooth, and, you know, breaking the structure.
Kwame : It’s something that’s coming from a deep place and it is an eyecatcher.
If you see me dance, I don’t think you can look away, it’s just you saying what is on your chest, it’s just you expressing what is on your mind.
You don’t need to wear a mask. You’re not plastic, you’re real at that moment.
I might not have the courage to say it with my mouth, but while dancing I can make you feel it.
If you see me dance, I don’t think you can look away, it’s just you saying what is on your chest, it’s just you expressing what is on your mind.
You don’t need to wear a mask. You’re not plastic, you’re real at that moment.
I might not have the courage to say it with my mouth, but while dancing I can make you feel it.
Majid : I don’t have to talk to you, I don’t have to know where you’re from, I start to get to know you.
Kwame : This is how I can tell you the truth, not caring if I’m hurting you, not caring if I’m giving you too much love. Whatever the emotional attachment is.
Dancing, you just give it as raw as it is.
Dancing, you just give it as raw as it is.
This is the best artform,
RAW
RAW
